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DISCOVERY CHANNEL’S

SHARK WEEK FINFEST
Concept | Event Production| Staffing | Logistics | Venue Management | Entertainment

Discovery Channel’s Shark Week – the longest running show in cable TV’s history – challenged Highline to bring their signature series to life — literally.

With the goal of taking the infamous sharks and characters of Shark Week off the screen, and bringing them to the vast fan base who follow them, Highline created and produced Discovery Channel’s FinFest 2014, a first-ever and one-of-a-kind experience never seen before.

FinFest 2014, was a free, three-day experiential event that overtook the streets and sand of Hermosa Beach, CA. Attendees were treated ta a wide array of experiences including a 60’ mechanical shark, a live touch tank, a massive shark themed pub crawl and a surprise live concert with the Fin King himself – Jimmy Buffett.

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