Officially a competition, mostly pure entertainment.
Each year, thousands of competitors attempt to launch their homemade flying machines, powered only by muscle, gravity, and imagination, off a pier 30 feet above water in hopes of flying the farthest, while most don’t fly at all and drop straight down to the waters below.
Over the years, Highline has been producing a handful of the stops including Chicago and Cleveland. From pre-event planning, event production, staffing, and onsite management, Highline played a key role in ensuring success for both Red Bull and its loyal consumers.
Red Bull Rampage has become the most intense and coveted pro mountain bike competition in the world and in order to keep elevating the experience, Red Bull tapped Highline.
Due to their world-class event production and expertise, Highline was tasked with enhancing the spectator experience while also refining the overall event operations for the most progressive and truly insane freeride MTB competition in the world.
In the middle of the desert, Highline was able to elevate the event experience for the hard core spectators while also working closely with Red Bull to streamline the overall event production and on-site operations.
Upon the announcement of Rugby 7s in the 2016 Olympics, Red Bull reached out to the rugby experts at Highline to manage Red Bull’s first ever foray into rugby in the USA, Red Bull Uni7s.
To capitalize on the Olympic-fueled groundswell of interest in the fastest growing team sport in America, Highline courted the 8 best collegiate rugby programs in the country to battle it out in a single day tournament for qualification to the Global Red Bull Uni 7s Finals in Bath, U.K.
With an athlete-focused approach to competition, Highline embraced Red Bull’s progressive mantra by hosting the tournament at the premier rugby facility in the U.S.; Infinity Park, Glendale, CO known as RugbyTown USA.