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Nov 1, 2012

Winter X Games with GoPro

written by Chris
Winter X Games with GoPro

GoPro utilizes Highline for a number of different experiential marketing roles…

ACTIVATION
Staffing and Execution of GoPro live promotions including high profile events like the X Games and Pikes Peak Hill Climb to Iconic Resorts like Vail and Aspen.

LOGISTICS
GoPro relies on Highline to manage, warehouse and turn on their presence in the field. From supporting large mobile marketing footprints to more intimate 1on1 spaces and interactions.

RESEARCH
GoPro uses Highline’s smart research to advance markets in which they activate. Finding just the right spots and people to have the most impact from their experiential programs.